We Brat the Beer!
Johnsonville and Leinenkugel’s Partner on a New Summer Shandy Beer Bratwurst
The two brands create the Summer Shandy Beer Brat – the beer and sausage collaboration fans didn’t know they needed.
When warmer weather reaches the Midwest, beer and brats go together better than “you” and “betcha.” So, it’s only fitting that two Wisconsin staples, Leinenkugel’s and Johnsonville, finally collaborate at the lake for a grilling season fling that will go down in history. For almost a century, these iconic Midwest brands have been the cornerstone of good times spent together, whether it's out on the lake, at a tailgate or in the backyard.
This year, Leinenkugel’s and Johnsonville are toasting the release of the new Summer Shandy Beer Brat - a Johnsonville fresh grilling sausage infused with Leinenkugel’s iconic Summer Shandy beer. A delectable pairing so perfect, it’ll have fans wondering why the two didn’t link up sooner. That’s exactly the conversation that took place last fall when Johnsonville Owner and Chairwoman Shelly Stayer met fifth-generation Leinenkugel and former brewery president Dick Leinenkugel at a Green Bay Packers tailgate.
“Some things just belong together, and beer and bratwurst are no exceptions,” said Stayer. “As a family-owned company that takes great pride in our products, developing a beer brat with Leinenkugel’s to bring the flavor of Summer Shandy to our fresh grilling sausage is a match made in Wisconsin.”
Johnsonville’s Summer Shandy Beer Brats will be available for purchase at select retailers in 19 states including Wisconsin, Minnesota, Michigan, Illinois, Ohio, Iowa, Indiana, Missouri, South Dakota, Tennessee, West Virginia, Virginia, North Carolina, South Carolina, Georgia, Colorado, Washington, Idaho, and Oregon until late July. Consumers can find their closest retailer at johnsonville.com/where-to-buy/. For fans based outside of the select states where Johnsonville’s Summer Shandy Beer Brats are at retail, a limited supply will be available for purchase while supplies last, online at the Johnsonville Marketplace.
“Leinenkugel’s teaming up with Johnsonville for the ultimate beer and brat pairing was only a matter of time,” shared Tony Bugher, President of Leinenkugel’s. “We’re thrilled to bring folks the Summer Shandy Beer Brat, which adds a new flavor to our fans’ lakeside get-togethers this year. With our strong innovative history, the Summer Shandy Beer Brat encourages everyone to enjoy Summer Shandy in a whole new way.”waukee Brewers™ fans will also have the chance to try out Johnsonville’s Summer Shandy Beer Brat at J. Leinenkugel’s Barrel Yard™ at American Family Field™, proving the perfect ball game meal does exist.
For more beer and brats news this year, follow along with the brands on Instagram at @leinenkugels and @johnsonville.
About Molson Coors Beverage Company
For more than two centuries, Molson Coors has been brewing beverages that unite people for all of life's moments. From Coors Light, Miller Lite, Molson Trademark, Carling, and Staropramen to Coors Banquet, Blue Moon Belgian White, Leinenkugel's Summer Shandy, Vizzy Hard Seltzer, Topo Chico Hard Seltzer, Simply Spiked Lemonade, Creemore Springs and more, Molson Coors produces some of the most beloved and iconic beer brands ever made. While the company's history is rooted in beer, Molson Coors offers a modern portfolio that expands beyond the beer aisle with sparkling cocktails, canned wine, kombucha, cider and more.
Molson Coors Beverage Company is a publicly traded company that operates through Molson Coors North America and Molson Coors Europe, and is traded on the New York and Canadian Stock Exchange (TAP). The company's commitment to raising industry standards and leaving a positive imprint on our employees, consumers, communities and the environment is reflected in Our Beer Print and our 2025 sustainability targets. To learn more about Molson Coors Beverage Company, visit molsoncoors.com.
About Johnsonville, LLC
Wisconsin-based Johnsonville is the No. 1 national sausage brand, selling and serving more than 80 different varieties of sausage across 40+ countries and in more than 75 U.S. professional, semi-pro and college sports stadiums. Founded in 1945, Johnsonville remains a family-owned company of obsessed sausage makers that employs and develops approximately 3,500 members globally.